Insights

Lessons from people who did it already.

Writing from our Non-Executive Directors on growth, leadership, commercial discipline and selling an agency well.

The Profit Trap

Finance & Commercial · 17 September 2026

The Profit Trap

Moving the needle from vanity metrics (gross revenue) to sanity metrics (net profitability). Discussing the "growth at all costs" fallacy that kills agency valuations.

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We rebuilt AgencyNXD around one thing: getting agency founders the right advice, fast

Strategy · Richard Gregory · 6 September 2026

We rebuilt AgencyNXD around one thing: getting agency founders the right advice, fast

The rebuilt AgencyNXD marketplace lets marketing agency founders book verified Non-Executive Directors by the hour. Advisors now set their own rate — no fixed £400 + VAT, and most charge less.

How to Choose the Right Non-Exec for Your Agency’s Growth Goals

Strategy · Richard Gregory · 18 August 2025

How to Choose the Right Non-Exec for Your Agency’s Growth Goals

A strong non-executive director (non-exec) can significantly boost agency growth by offering strategic guidance, challenging assumptions, and opening new opportunities. They don't

How a Non-Executive Director Can Elevate Your Marketing Agency

Growth & New Business · Richard Gregory · 22 July 2025

How a Non-Executive Director Can Elevate Your Marketing Agency

Running a marketing agency with up to 50 employees often feels like balancing on a tightrope. You’re steering operations, securing clients, managing finances, and keeping team mora

Ask our non-execs: Stephen Kenwright

Leadership & Culture · Nick Jaspan · 6 June 2025

Ask our non-execs: Stephen Kenwright

Ask our non-execs. Stephen Kenwright . Stephen has launched his own agency and grew it to over 100 staff before exiting and subsequently had board roles at two other agency groups.

Ask our non-execs: Nicky Unsworth

Strategy · Nick Jaspan · 17 March 2025

Ask our non-execs: Nicky Unsworth

Nicky Unsworth Nicky Unsworth is the latest interviewee in our series of features where we ask our talented team of non-execs a few brief questions about how they got to where they

Ask our non-execs: Paddy Moogan

Leadership & Culture · Nick Jaspan · 20 February 2025

Ask our non-execs: Paddy Moogan

Paddy Moogan is the latest interviewee in our series of features where we ask our talented team of non-execs a few brief questions about how they got to where they are and what the

10 Award writing tips from a judge

Growth & New Business · Richard Gregory · 11 October 2024

10 Award writing tips from a judge

Entering credible industry awards is a superb way of raising awareness of your agency, showcasing your amazing team, and celebrating with your clients. There are even a number of a

Ask our non-execs: Sri Sharma

Leadership & Culture · Richard Gregory · 27 August 2024

Ask our non-execs: Sri Sharma

AgencyNXD has launched a feature where we ask our talented team of non-execs a few brief questions about how they got to where they are and what they believe they can offer our gro

Managing your time when leading an agency

Operations & Scaling · Richard Gregory · 12 August 2024

Managing your time when leading an agency

While the Agency Scorecard helps your business performance across a variety of commercial criteria, it’s also important to consider how your role as a leader might develop. Today,

6 reasons to engage a Non Exec for your agency

Strategy · Richard Gregory · 8 August 2024

6 reasons to engage a Non Exec for your agency

AgencyNXD originally launched to help the leaders of agencies find support through a panel of experienced Non Execs who’ve already “been there and done it.” So what are the key rea

Spinning Out a Product from an Agency

Exit & M&A · Richard Gregory · 22 July 2024

Spinning Out a Product from an Agency

Spinning out a product from an agency can be a thrilling yet complex journey so we decided to hold a webinar on the topic. In this post, we delve into the experiences of three indu

Ask our non-execs: Susan Hallam

Leadership & Culture · Nick Jaspan · 29 April 2024

Ask our non-execs: Susan Hallam

Susan Hallam is the latest in our series of Ask our non-execs. She started digital marketing agency Hallam in 1999 How did you start your journey in the marcomms world, what did yo

Ask our non-execs: Trenton Moss

Leadership & Culture · Nick Jaspan · 14 March 2024

Ask our non-execs: Trenton Moss

Trenton - how did you start your journey in the agency world? What were the factors that compelled you to want to have a go for yourself? I took a few years out after university, t

Ask our non-execs: Mark Kuhillow

Leadership & Culture · Nick Jaspan · 7 March 2024

Ask our non-execs: Mark Kuhillow

AgencyNXD is launching a new series where we ask our talented team of non-execs a few brief questions about how they got to where they are and what they believe they can offer our

AgencyNXD to speak at Prolific North's Growth to Gold event

Growth & New Business · Richard Gregory · 29 January 2024

AgencyNXD to speak at Prolific North's Growth to Gold event

On the 29th of February we'll be part of Prolific North's agency growth event - "From Growth to Gold" - where our co-founder will be quizzing a variety of successful agency founder

AgencyNXD adds 3 more experienced Non Execs

Strategy · Anthony Diver · 29 January 2024

AgencyNXD adds 3 more experienced Non Execs

As AgencyNXD relaunches with a new and improved website, we've also added 3 more Non Executives Directors for agencies to work with. Mark is a three times founder and following his

Roundtable: Agency leaders talk about working with Non Execs

Strategy · Anthony Diver · 18 October 2023

Roundtable: Agency leaders talk about working with Non Execs

"I've spent 15 years without a Non Exec, one year with [one] and the difference has been phenomenal" We asked some agency leaders and Non-Execs to join us for a virtual roundtable